Miriam Salpeter, M.A., is a social media strategist, job search coach, speaker, author and founder of Keppie Careers (www.keppiecareers.com), a consultancy serving job seekers and business owners. Top media outlets, including Forbes, CNN, The Wall Street Journal, The New York Times, Business Insider and others recognize her as an expert resource for job seekers and entrepreneurs. Author of Social Networking for Career Success (in its second edition) and co-author of 100 Conversations for Career Success and Social Networking for Business Success, Miriam is well known as a go-to expert and consultant regarding job search and social media. Forbes named Miriam’s blog a “best career resource” and she authors columns for U.S. News & World Report and AolJobs.com. CNN called her a “top 10 job tweeter you should be following,” CEO World Magazine named her to their list of “Brilliant And Successful Career Experts to Follow on Twitter” and Mashable.com selected Miriam as a “top 5 Twitter Influencer for job seekers.” She is a Preferred Partner Career Coach for the Alumni Association of the University of Michigan, where she earned her B.A. Before entering the career field, Miriam worked on Wall Street for three years. She left her Vice President role to earn an M.A. from Columbia University with a focus in career advisement. Before launching her own business, she headed the career services program at the Rollins School of Public of Emory University for six years. In addition to LinkedIn, feel free to connect with Miriam on Twitter @Keppie_Careers, Google+ (+MiriamSalpeter), Facebook (Keppie Careers) and Pinterest (http://www.pinterest.com/miriamsalpeter/).
WEBINAR DESCRIPTION: When clients or students ask why they should use social media and what they can do to be found online, what should you tell them?
In this session, Miriam Salpeter will explain:
- Why social media is important for job seekers, and how the new work reality makes it important for those who may not even be looking for a job right now.
- Specific tactics to help clients create magnetic bios to be found by their target audiences online.
- Best practices for demonstrating expertise and growing online networks via LinkedIn, Facebook, and Google+